The Pantone Color of the Year 2023 and Benjamin Moore's Paint Colors to Match

Summary: The Color of the year 2023, Viva Magenta, goes hand-in-hand with Benjamin Moore paint colors like Raspberry Blush, Conch Shell, North Sea Green, and New Age colors. Many neutral and saturated shades can amp up Viva Magenta in kitchen spaces, bathrooms, bedrooms, and living rooms and can also be matched to style-up apparel. 

The color of the year declared by Pantone has been a benchmark for the fashion industry for a long time now. Every year, the color experts at the Pantone Color Institute skim the world for new color influences - from fashion to the entertainment industry, travel, and socio-economic shifts. Other influences can be technological advancements, social media, or a highlight of the year.

Pantone Color of the year 2023: Viva Magenta

This year Pantone ushered in the 'Magentaverse' by naming 'Viva Magenta' (18-1750) their color of the year 2023. This magenta hue is all about vitality and vigor. After the end of the long pandemic, this shade from the red family is a new sign of strength and power. The Pantone Color Institute describes Viva Magenta as a brave and bold color that promises an “optimistic celebration of life”. 

Benjamin Moore 

Benjamin Moore & Co, or Benjamin Moore manufactures premium and commercial paints, and it is one of the finest benchmarks for architects and interior designers worldwide. Every year, like Pantone, the color and design experts at Benjamin Moore look at global as well as domestic inspirations to curate a palette of colors in reflection of Pantone and other benchmarks. 

Let us look at some Benjamin Moore Colors of the year 2023 that can be matched with Pantone Color of the year 2023 - Viva Magenta.

Benjamin Moore Color to go with Viva Magenta

As we have already talked about how vivid and vibrant the Pantone Color of the year 2023 is, let us look at some Benjamin Moore paints to do justice to Viva Magenta.

1. Raspberry Blush (2008-30)

Declared as the Benjamin Moore color of the year 2023, Raspberry Blush is a citrine shade that buffs up Viva Magenta and can render a pastel touch to the boldness and vibrancy of the color of the year 2023. Raspberry Blush is a vivacious shade tinged with pink coral that exudes cheerfulness and optimism. When paired up with Pantone Color of the year 2023, Raspberry Blush can amp up the eccentricity of magenta making it perfect for gowns, dresses, and tees. 

2. Conch Shell (052)

Another brilliant shade in Benjamin Moore's Colors of 2023 catalog is Conch Shell. This sepia-toned gentle pink goes effortlessly with Viva Magenta due to its soft `and pastel nature. Saturated with a vintage aura, it can pop up vivid shades like Viva Magenta in statement outfits, shoes, and accessories.

3. North Sea Green (2053-30)

Another one from Benjamin Moore's Colors of the year 2023 that goes perfectly with Viva Magenta is North Sea Green. This saturated shade blends in the relaxing vibes of gray and blue hues with a tinge of green. This magical combination is sure to amp up your dresses, pants suits, jewelry, and shoes.  

4. Cinnamon (2174-20)

Benjamin Moore's Colors of the year 2023 also features Cinnamon, which complements the Pantone Color of the year 2023. A rich brown shade with a touch of an orange undertone, this shade is both cool and warm, just like Viva Magenta. Cinnamon is an excellent bridge between saturated and more neutral shades. 

5. New Age (1444)

Last but not the least, the New Age shade is one of the most ethereal Benjamin Moore Colors of the year 2023. Resonating soft spiritual sensibility, this color appears both gray and lavender, depending upon the light in the spaces. Combining this soft lavender with Pantone Color of the year 2023 can do wonders for both living spaces and clothing range. 

And, the twain shall meet… 

Viva Magenta and Benjamin Moore Color of the year 2023 share a natural affinity. Both Vibrant and soft hues like Cinnamon and Conch Shell can do wonders to apparel lines and upholstery and interiors when paired up with Pantone Color of the year 2023. If you are looking to spice up your brand collection with Viva Magenta, try using it as an accent with the Benjamin Moore colors. 

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Key Takeaways

• Pantone Color of the year is very much dictated by various factors influencing society and its functioning. This year, the color is Viva Magenta.
• Benjamin Moore's Colors of the year 2023 are in alignment with Viva Magenta and can enlighten the living spaces generously when worked together.