Summary: Pantone blue shades stand out with a wide variety of applications in the fashion industry, making it a no-brainer choice for spring 2023. From light to bright, brands can add hues of blue while designing or sourcing fabrics for new collections this year. Get a headstart over other industry players by incorporating this color in your spring-summer clothing line.
Blue is a mesmerizing and versatile universal color. Navy blue has the sharp magnetism of professionalism and discipline while classic denim blue is the benchmark for casual and confident style. According to the Pantone book, Blue Perennial – a denim-like blue, and Summer Song – a grayish blue – are the two prominent shades for Spring 2023.
Various shades of Pantone Blue were all over the runways as brands like Burberry showcased different hues of blue for their Spring/Summer 2023 collection. At Milan Fashion Week, Tracee Ellis Ross wore an azure dress with a matching Bottega Veneta bag. Bella Hadid was spotted wearing a black outfit with an electric blue jacket, adding that extra glam. At Paris Fashion Week, Olivia Culpo wore an aqua babydoll dress. Fashion brands have been incorporating blue elements into their collections in fun, unique ways.
The myriad hues of Pantone Blue for Spring/Summer 2023 highlight the expression of individualism. Here are some of the ways designers and manufacturers can incorporate beautiful tones of blue into their spring collections.
Pantsuits are bold silhouettes and are back in style for Spring 2023, combining modernity and class in shades of Pantone Blue. Dion Lee showcased a denim blue pantsuit on the ramp and Christian Siriano showcased an oversized blue pantsuit, along with a blue corset to add more structure. The cobalt blue pantsuit brought out the strongest color story on the runway. While it is subtle enough to be worn as a daytime look, it can also be transformed into a nighttime look with the right accessories.
Maxi skirts are back in trend and this spring, they come in shades of Pantone Blue. As opposed to the ultra mini skirts that were trending in 2022, 2023 is the year of maxi skirts with longer or asymmetric hemlines. From pleated to denim maxi skirts, this fashion trend is here to stay.
With Pantone blue being the color of Spring 2023, denim is making its way back into wardrobes. With strapless dresses and thigh-high boots, denim hues have taken over the streets, runways, and wardrobes. Fashion brands have been experimenting with using denim in innovative ways to promote blue.
Pantone blue shades have the ability to seamlessly mix and match with other colors, offering an electric, joyful, or calm disposition. The beauty of the color is that it elevates any outfit, be it monotone or matched with other colors, including the Pantone Color Of The Year 2023 – Viva Magenta. Brands like Givenchy included blue ribbed-knit maxi dresses in its collection.
While blue isn’t new to the color wheel, different shades of blue like deep cobalt blue, grayish blue, perennial blue, and electric pastel cyan are trending for Spring 2023. Designer Simon Spurr considers the spike in cyan as a reflection of the fashion industry's recent inclination towards a more vibrant color palette. Brands such as Gucci added more oomph to their outfits with a blue cap on the runway.
Leatrice Eiseman, the Executive Director of the Pantone Color Institute finds Pantone Blue to be a solid hue that inspires trust and belief. According to Pantone, the colors for Spring/Summer 2023 have been modified for a new era and blend escapism with reality. Being one of the boldest, most versatile colors to wear, fashion brands should take advantage and make a statement with this Pantone. Big fashion labels are already showcasing blue in varying shades from light to bright and dark to subtle, without limiting the color to a specific tint or shade. Add more designs to your collection, ranging from jumpsuits to dresses, and pantsuits to turtlenecks. Source fabrics in all shades of blue for your Spring 2023 collection.
Make Fashinza your trusted partner in acing your collection in Pantone blue color. Speak to an expert today for sourcing fabrics in Pantone colors to improve your business prospects and stay on trend with the color schemes that customers are looking for.
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