Benjamin Moore's Color of the Year 2023 and Beyond
Design trends

Benjamin Moore's Color of the Year 2023 and Beyond

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Summary: Raspberry Blush is defined as a  bold, unapologetically vibrant hue. The color radiates unabashed optimism and is perfectly in sync with the color trends of the year. The Benjamin Moore color of the year 2023 combines raspberry, orange coral, and red with a tinge of pink to exude positivity and luxury.

While Pantone's color of the year is stunning the fashion world with its magnetic shade of Viva Magenta, Benjamin Moore’s Raspberry Blush is set to take the world of interiors by storm. But who said the twain shall never meet? Designers and brands can take up the wonderful paint color – the Benjamin Moore color of the year 2023 – and redefine fashion in a bold, unapologetic manner. Here’s all about the color and why it works in fashion.

Flush with Raspberry Blush

Raspberry Blush

They say that the color, Raspberry Blush 2008-30 is the perfect shade to enliven interiors. Stylists believe it is also the ideal color to enrich outerwear. As Benjamin Moore has put it, the color is a ‘vivacious shade of coral' that instantly fills one with optimism. Raspberry Blush is a warm hue with a bit of raspberry’s fruity notes and a hint of orange coral along with radiant red. This bold hue instantly uplifts any outfit and is set to heavily influence the color trends this year. 

Does it Work in Fashion?

Yes, it does! While 2022 was all about muted neutrals, brands are now going for the ‘wow’ factor that bolder colors present. Shades of coral were already trending in the summer of 2022 and trend forecasting company WGSN has predicted that its own Luscious Red will be among the hottest shades of 2023. Benjamin Moore's color of the year 2023 Raspberry Blush meets these color groups midway. Here’s how brands and designers can make use of the showstopper coral-red.

Bold Business Outfits

With leading brands setting trends at global fashion weeks, fashion-savvy buyers seem more willing to experiment with looks this year. Bold-yet-optimistic colors like Raspberry Blush are perfect for both the workplace and the after-party. While red may seem too aggressive for a work setting, the hint of pink in Raspberry Blush keeps it subtle enough for professional outfits.

Evening Wear and Gowns

The allure of red meets the vibrance of coral in Raspberry Blush, making it well-suited for women’s evening wear. Designers creating a wedding wear collection will be able to make use of this invigorating color to lift up bridesmaid dresses and wedding guest wear. Outfits designed in the Benjamin Moore color of the year 2023 will be ideal for bright festive settings and weddings.

Feminine and Fun Outfits

The pink aura of this popping hue of coral makes it perfect for flowy, feminine pieces. Think ruffle layers, uneven hemlines, and flouncy skirts. Womenswear brands can make ample use of this sensuous hue that is both romantic and sophisticated. They can create off-the-shoulder pieces, blazers, and pleated skirts that buyers can pair with either neutrals or warmer tones. Midi dresses in Raspberry Blush also make for a feminine yet powerful look. 

Bringing Back the Y2K Aesthetic

The color palette at the Milan Fashion week has already set the stage for bright hues this year. The 2000 fashion influence was seen with vivid red and pink hues, in addition to black and leather. Futuristic materials and bright colors ruled the trends back in the 2000s. Designers looking to curate a collection around Y2K trends can include Raspberry Blush pleated colorful skirts, oversized sweaters, crop tops, or even velour tracksuits in their upcoming collections.  Outerwear and Knitwear 

Outerwear and Knitwear 

Outerwear and Knitwear

The electric hue of the Benjamin Moore color of the year 2023is the perfect shade of coral for winter settings. A muted hue, it is not too bright for the winter yet can liven up knitwear with elegance. Designs by Prabal Gurung, Paco Rabanne, and Ulla Johnson for the Fall featured similar hues, making way for this blushed coral color.


Layering with Colors

Molly Goddard’s Spring 2023 ready-to-wear collection features her signature intensely-colored tulle dresses. The designer paired hues of coral with powerful complementary tones that can serve as inspiration for designers. Raspberry Blush can be similarly used with pink pastels, bright red, and rich corals for a multi-layered look. As a primary color, it can be complemented by black and white, camel, and jewel tones like green. For menswear, it can be used as an accent color with navy blue or gray for bright and powerful air.  

A Charismatic Shade of Coral 

Post-pandemic styles have seen a switch from serious, muted hues to vibrant colors. The charismatic Raspberry Blush, the Benjamin Moore color of the year 2023, symbolizes the wearer’s newfound freedom with a bold, unapologetically brazen hue. Brands and designers looking to use this charismatic shade can find fabric suppliers and manufacturers via Fashinza to help them create trendsetting designs.

Fashinza can help you bring your Raspberry Blush designs to life with our AI-powered trendspotting and sourcing tools. Plan your collection with Fashinza for hassle-free and efficient fabric sourcing.

Talk to our experts today!

Key Takeaways

  • Raspberry Blush, the Benjamin Moore color of the year 2023, is a vibrant shade of coral with a hint of pink.’ 
  • The color is ideal for knitwear, outerwear, Fall/Winter dresses, and feminine outfits.

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