The music industry has always been influential. It has a tremendous impact on people, their styles, and trends. From the hairstyles of Elvis Presley and the moves of Michael Jackson to the iconic fashion choices of Lady Gaga or Harry Styles, music has always played a strong role in influencing fashion greatly. Let’s take a look at how the music industry helped fashion evolve over time.
In the 1920s, a new type of music was born. Jazz is often considered to be a calming form of music. When the jazz era began, it was played only at bars and clubs, giving the genre an edgier and bold outlook. Owing to its inherent feminist undertones, jazz inspired women to reject traditional attire and adorn modern clothes. They wore loosely fitted clothes whose waistlines were dropped to the hips. One of the iconic jazz artists of the time was Louis Armstrong, who played his trumpet wearing either a black tuxedo or dark-colored suit.
This public media had a profound impact on the minds of teenagers who wanted to imitate movie stars, and thus a new genre of clothing developed, now known as teen fashion. A lot of teenagers nowadays see Ariana Grande or Harry Styles as fashion inspiration. For instance, Harry Styles has broken the old order, which says that a man could not wear female attire. This reshaping of minds has had a profound impact on the fashion industry too.
When jazz took a more modernist form, it gave rise to a new form of fashion known as a subculture. The Bohemian style became prominent, and people started copying it. This eventually gave rise to a new fashion, which many fashion designers still revere. Some of the prominent singing bands that influenced fashion are from the musical styles of ska, R&B, and soul.
During the Vietnam War, many musicians popularized the idea that drugs such as LSD are not so toxic and can have several health benefits. And to propound their idea, they wore hippy clothes, which proved to be a famous fashion inspiration in the 1960s. Janis Joplin, who wore bell-bottom pants, long skirts, and large blouses, was known to be the most influential hippie singer of the time who became an embodiment of the hippie culture.
Punk music, which began with a musical movement, eventually took the shape of a social revolution. Singers of famous bands such as The Rolling Stones and the Beatles began wearing ripped T-shirts with slogans such as “Please Kill Me.” These bands and some performers such as Richard Hell popularized punk fashion which eventually influenced the fashion industry.
The 1970s was the era of glam rockers. When Marc Bolan wore a satin dress full of glitter on the BBC's music show Top of the Pops, glam rockers were born. Later artists such as David Bowie, Mott the Hoople, Sweet, and Gary Glitter created a fashion influence among youngsters, which in turn influenced the fashion industry to design clothes based on glam rockers to meet the needs of the youth.
When goth music was popularized by artists such as Siouxsie and the Banshees, Bauhaus, the Cure, and Joy Division, its theme of death and horror made its way into fashion. Several people, inspired by goth music, grew fond of black or scary clothes.
Music artists such as Kurt Cobain came up with music albums that expressed the anger and remorse in the minds of youngsters. This eventually took the form of a fashion style that expressed youth’s anger and came to be known as grunge.
If you are a fan of rap battles, you must have seen that rap artists, such as Kayne West, Drake, and Rihanna, prefer a typical fashion while they perform hip-hop songs. This style influenced the fashion industry, as a lot of people started copying the style along with the music of their favorite rappers.
Rave fashion found its origins in an underground movement of the 1990s when the world of electronica became a profound fashion inspiration. Heavy beats, heavy drug use, and ideas about peace were the core ideals of this musical movement, and this can be well seen in modern fashion in music bands such as The Prodigy, who wear piercing and multicolor dresses.
Music has always been a powerful fashion influence, and it will always play a vital role in the fashion industry. If you also have a bright mind that can identify these trends and emulate them in your product, Fashinza can help you source your product. Fashinza is a B2B apparel manufacturing platform. Our chief offering is our platform using which brands can place an order, track it, receive daily production updates, communicate with manufacturers, and make payments.