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Customer Analysis
Demographics And Psychographics: How To Know Your Customers Inside Out?
Demographic data includes statistical data such as age, occupation, gender, lifestyle, income, etc., amassed for a selected population. Psychographic data refers to records of attitudes, aspirations, values, interests, and psychological criteria, which prove helpful to determine the customer analysis of a particular population.  While ‘demographics’ is quantitative and a pivotal source for detailed and accurate…

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